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Visual Capitalist – Display Advertising

$7,500.00 USD – $24,000.00 USD

Summer Promotion: 45% Off

Take advantage of our extra summer ad inventory available to get up to 45% off on display ads booked before August 31st, and run before September 30th, 2023.

Visual Capitalist display ads are run-of-site and reach a strategic audience of investors and decision makers.

Larger discounts available the more impressions you buy.

See detailed audience notes and technical notes below for more information.

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Display ad specifications

  • Size: 320 x 320 (Box)
  • CPM: $22 (Rack Rate)
  • Max size: 1MB
  • Types of Ads:
    • Static: png / jpg / gif
    • Animated: gif / HTML5
  • Display locations:
    • Front page of website on right-hand side (Desktop)
    • Sticky sidebar on right-hand side along all content (Desktop)
    • Between visualization and post (Mobile)
  • Targeting:
    • Can be geo-targeted

Visual Capitalist – Audience details

  • 8-10 million unique visitors per month
  • Demographics:
    • 54% male / 46% female
    • 42% USA / 10% Canada / 25% Europe / 23% ROW
  • Characteristics:
    • 75% make higher than $100k per year
    • 71% investors / 29% non-investors
    • 50% are managerial level or higher (employment)
Number of ad impressions

0.5 million, 1.0 million, 1.5 million, 2.0 million